短视频及电商运营项目融资商业计划书
项目计划书
HumanResourcesEntrepreneurshipProjectPlan
短视频及电商运营
目录
第二章项目介绍....................................................................................................................................3
一、项目背景..................................................................................................................................3二、项目简介..................................................................................................................................3三、公司介绍..................................................................................................................................4
1.公司介绍............................................................................................................................42.团队介绍............................................................................................................................43.组织机构............................................................................................................................4
第三章项目服务介绍............................................................................................................................5
一、服务介绍..................................................................................................................................5
1.短视频代运营....................................................................................................................52.短视频创作........................................................................................................................53.短视频电商........................................................................................................................64.区域化短视频营销............................................................................................................7三、项目优势..................................................................................................................................8
1.内容垂直化、精准化........................................................................................................82.主体专业化........................................................................................................................83.资源整合化........................................................................................................................9五、盈利模式..................................................................................................................................9第三章市场与竞争................................................................................................................................9
一、短视频当前最火爆................................................................................................................9二、市场规模不断扩大..............................................................................................................10三、行业竞争者..........................................................................................................................10第四章营销推广策略..........................................................................................................................11
一、市场推广策略........................................................................................................................11
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